What is the preferred method of providing a visiting card? What impression can you create inside your customer's mind whilst you give over your visiting card? Read on to get the answers.
Your objective in providing your card:
If you are making a sales visit, your objective is a lot more than merely introducing yourself with your visiting card. Your objective would be to accord enough value on your card, that the prospect finds it worthy enough being filed in the rolodex. He should see your name as part of his choice set, every time he considers using a service provided by you.
You must follow a certain simple rules for doing that objective. Here are the 6 rules:
1. Your visiting card is that you:
Your visiting card represents you. This is simply not because it bears your reputation, designation and your organization details speculate it represents excess of the fabric written about the card. Your prospect will treat you with similar respect that you just treat your visiting card. Spend some time to reflect the way you handover your card now.
2. Invest in a top quality visiting card holder:
In case your card is crumpled, it reflects like a poor self identity. A crisp card removed from an expert looking card holder leaves an excellent first impression. It tells your prospect that you deserve to be treated with exactly the same respect. So, invest some funds to acquire yourself a top quality visiting card holder. Transform it into a habit to pull out your card only from that case.
3. Maintain it readily accessible:
Seeking your visiting card reflects poorly on the organizing skills. Allocate a particular place in which you keep your visiting cards, and you ought to manage to access it inside of 2 seconds. Some time you're along with your prospect is effective. Usually do not waste it while exploring for your card.
4. Present it along with your name facing the consumer:
Your customer will be able to read the material written around the visiting card. Do not cover any portion of your card together with your fingers. Support the card on its sides and offer with your name facing the consumer.
5. Stand up while extending your card:
This gesture tells that you accord value in your card. This also increases the probability of your card being read and then being filed inside your prospect's rolodex.
6. Give a ten seconds introduction with the service you provide:
Few prospects actually read what is written in your card. So, it will always be a good idea to inform them about how exactly you can include value on your prospect with your service. Read our blog on the way to create a 2 minute pitch flying insects your service effectively. This pitch comes in handy to create a quick presentation with only your card like a visual aid.
Follow these simple rules and discover a visible alteration in how we are treated by your prospects. They'll listen with a lot more interest on the presentation that you make later.
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